End User License Agreement

This End User License Agreement (this “EULA” or “Agreement”) is a binding legal agreement between you (“you” or the “End User”) and Platon Applications LLC (“Licensor,” “we”, “us”, or “our”), the developer and provider of the Plately mobile application and related services (collectively, the “Application” or the “Services”). This EULA governs your access to and use of the Application.

By downloading, installing, accessing, or using the Application, you agree to be bound by this EULA. If you do not agree, do not download, install, or use the Application.

This EULA is concluded between you and the Licensor only, and not with Apple Inc. (“Apple”). The Licensor, not Apple, is solely responsible for the Application and its content. Apple is not a party to this EULA. As set out in Section 19, however, Apple and Apple's subsidiaries are third-party beneficiaries of this EULA and may enforce it against you.

This EULA incorporates by reference our Privacy Policy and our Terms of Service. If you purchase a subscription through the Apple App Store, Apple's applicable terms and the App Store Usage Rules also apply.

1. The Application

Plately is an iOS food and calorie tracking application that uses artificial intelligence to let you log meals and understand their nutrition. You can record what you eat by typing a description in plain language, scanning a barcode, photographing a meal, or scanning a restaurant menu or order receipt. Plately estimates calories and macronutrients and presents them in a combined daily dashboard.

The Application's features include:

In-app, free-text food logging with AI-assisted parsing into calories and macronutrients.

Barcode scanning for packaged foods.

Photo-based food recognition from images you capture or select.

Menu and receipt scanning to estimate calories from restaurant and delivery items.

Sprig, an AI nutrition coach you can chat with for general nutrition information and meal suggestions.

Adaptive strategy (cut, maintain, or bulk) with periodic calorie and macro adjustments based on your logged trend.

Weight tracking with trend visualization.

Saved meal templates for one-tap re-logging.

A daily dashboard with calorie and macro progress, log history, and goals.

Micronutrient tracking (such as fiber, sugar, sodium, and others).

Optional Apple HealthKit integration that writes dietary energy and macronutrients to the Health app on your device.

Optional local reminder notifications to prompt you to log.

2. License Grant and Scope

Subject to your compliance with this EULA, the Licensor grants you a limited, non-exclusive, non-transferable, non-sublicensable, revocable license to download and use the Application for your personal, non-commercial use on any Apple-branded product that you own or control, as permitted by the Usage Rules set forth in the Apple Media Services Terms and Conditions and the App Store Terms of Service (the “Usage Rules”).

This license does not allow you to use the Application on any Apple-branded product that you do not own or control, and except as permitted by the Usage Rules, you may not distribute or make the Application available over a network where it could be used by multiple devices at the same time. The Application is licensed, not sold, to you. The Licensor and its licensors retain all right, title, and interest in and to the Application not expressly granted to you.

3. Restrictions

You agree that you will not, and will not permit any third party to:

Copy, modify, adapt, translate, or create derivative works of the Application except as expressly permitted by this EULA or applicable law;

Reverse engineer, decompile, disassemble, or otherwise attempt to derive the source code of the Application, except to the extent this restriction is prohibited by applicable law;

Rent, lease, lend, sell, sublicense, assign, distribute, publish, or otherwise commercially exploit the Application or make it available to any third party;

Remove, alter, or obscure any proprietary notices on the Application;

Use the Application to build a competing product or service, or copy any features or designs of the Application;

Access the Application or its underlying APIs by any automated means, scrape data, or circumvent any rate limits, access controls, or subscription gating;

Interfere with or disrupt the integrity or performance of the Application, introduce malware, or attempt to gain unauthorized access to the Application or its related systems; or

Use the Application in violation of any applicable law or regulation.

4. Account and Sign in with Apple

To use the Application you must create an account using Sign in with Apple. You are responsible for maintaining the confidentiality of the device and Apple ID used to access your account and for all activity that occurs under your account. You must be at least 18 years old to use the Application. The Application asks your age during setup and does not permit use by anyone under 18.

You may delete your account at any time from within the Application. Deleting your account triggers a cascading deletion of your data from our active database, as described in our Privacy Policy. Certain records may be retained by third-party processors (for example, payment records held by our payment processor) as required by law.

5. Subscriptions, Billing, and Auto-Renewal

Access to the Application requires a paid subscription, “Plately Pro,” after any applicable free trial. New users receive a 3-day free trial, after which a subscription is required to continue logging. There is no permanently free tier.

5.1 Plans and pricing

Web checkout (processed by Stripe): Plately Pro is offered at $8.99 per month or $69.99 per year, including the 3-day free trial.

Apple In-App Purchase: Plately Pro is offered at $12.99 per month or $99.99 per year through the Apple App Store, each including a 3-day free trial.

Prices, plans, currencies, applicable taxes, and any free-trial terms are disclosed to you at the point of purchase and may change over time. The price and trial in effect at the time of your purchase govern that purchase.

5.2 Auto-renewal and cancellation

Subscriptions are auto-renewing. Your subscription automatically renews for the same period at the then-current price unless you cancel at least 24 hours before the end of the current period. Your payment method is charged at confirmation of purchase and upon each renewal.

If you subscribed through the Apple App Store, billing is handled by Apple, and you can manage or cancel your subscription in your Apple ID settings (Settings → your name → Subscriptions). Deleting the Application does not cancel your subscription.

If you subscribed through web checkout, billing is handled by Stripe, and you can manage or cancel your subscription through the Stripe customer portal accessible from the Application.

5.3 Refunds

Purchases made through the Apple App Store are subject to Apple's refund policies; refund requests for those purchases are handled by Apple. For web purchases, refunds are handled by us in accordance with our Terms of Service and applicable law. Except as required by law, payments are non-refundable and there are no refunds or credits for partially used periods.

6. Artificial Intelligence and Accuracy

The Application relies on artificial intelligence to estimate nutrition information. When you log food, the text you enter and any food, menu, or receipt photos you submit are sent to third-party AI and search providers — including Google (Gemini) and Exa — which process that input to identify items and estimate calories, macronutrients, and micronutrients. The Sprig coaching feature similarly sends your messages, and any photos you include, to these providers to generate responses.

Calorie, macronutrient, micronutrient, and other nutrition values produced by the Application are estimates generated by automated systems and may be inaccurate, incomplete, or out of date. Sprig and other AI features provide general, informational suggestions only. You are responsible for verifying any information before relying on it, and you use AI-generated output at your own discretion and risk.

7. Health and Medical Disclaimer

Plately is a general wellness and personal productivity tool. It is not a medical device, clinical service, or healthcare provider, and it is not intended to diagnose, treat, cure, or prevent any disease or health condition. Nothing in the Application — including Sprig — constitutes medical, nutritional, or professional advice.

The Application is not a HIPAA-covered service, and we do not act as a covered entity or business associate. Always consult a qualified healthcare professional before making decisions about your diet, nutrition, exercise, or health, particularly if you have a medical condition, an eating disorder or history of disordered eating, allergies, or other special dietary needs. Do not disregard or delay seeking professional medical advice because of anything you read or receive in the Application.

8. Your Content

“Your Content” means the information and materials you submit to the Application, including food descriptions, photos, barcode scans, saved meals, weight entries, goals, dietary preferences, and messages to the AI coach. As between you and the Licensor, you retain ownership of Your Content.

You grant the Licensor a worldwide, non-exclusive, royalty-free license to host, store, reproduce, process, transmit, and display Your Content solely to operate, provide, secure, and improve the Application and Services, including by transmitting it to the third-party processors described in this EULA and our Privacy Policy. You represent that you have the rights necessary to submit Your Content and that it does not violate any law or third-party right.

You agree not to submit content that is unlawful, infringing, or that you do not have the right to share, and not to use the Application for any purpose that is illegal or prohibited by this EULA.

The Application includes a community feedback board where the posts you submit are visible to other users. You agree not to post objectionable content — including content that is defamatory, obscene, pornographic, harassing, hateful, threatening, or otherwise abusive — and you acknowledge that there is zero tolerance for such content or for abusive users.

Each post provides a Report action, and you may block another user so their content no longer appears for you. Reported content is automatically hidden pending review. The Licensor reviews reported content and will remove objectionable content and may suspend or eject users who submit it within 24 hours of a report. The Licensor may also moderate, label, hide, or remove any post at its discretion.

9. Privacy

Your use of the Application is also governed by our Privacy Policy, which describes the personal data we collect, how we use it, and the third-party processors that handle it. By using the Application, you acknowledge that, as described in Section 6 and our Privacy Policy, certain content you submit (such as food descriptions and photos) is transmitted to third-party AI and search providers to deliver the Services.

We do not sell your personal information or use it to build advertising profiles for third parties. You can exercise your privacy rights, including deletion, as described in the Privacy Policy.

10. Third-Party Services and Terms

The Application integrates with and relies on third-party services, including Google (Gemini), Exa, Supabase, Stripe, Apple, and others. Your use of the Application may be subject to the applicable terms of those third parties, and you agree to comply with them. The Licensor is not responsible for the practices, content, or availability of third-party services.

You must comply with applicable third-party terms of agreement when using the Application. For example, your use of the Application must not violate the Apple Media Services Terms and Conditions or any other applicable third-party agreement.

11. Intellectual Property Rights

The Application, including its software, design, text, graphics, the “Plately” and “Sprig” names and logos, and all related intellectual property, is owned by the Licensor or its licensors and is protected by intellectual property and other laws. Except for the limited license granted in Section 2, this EULA does not grant you any rights in the Application or any of the Licensor's trademarks, logos, or other brand features.

In the event of any third-party claim that the Application or your possession and use of the Application infringes that third party's intellectual property rights, the Licensor, not Apple, will be solely responsible for the investigation, defense, settlement, and discharge of any such intellectual property infringement claim, to the extent required by this EULA.

12. Maintenance and Support

The Licensor is solely responsible for providing any maintenance and support services for the Application, as the Licensor deems necessary, or as required under applicable law. You and the Licensor acknowledge that Apple has no obligation whatsoever to furnish any maintenance and support services with respect to the Application.

For maintenance and support, or any questions about the Application, contact the Licensor at jalen@useparsely.com.

13. Disclaimer of Warranties

TO THE MAXIMUM EXTENT PERMITTED BY APPLICABLE LAW, THE APPLICATION IS PROVIDED “AS IS” AND “AS AVAILABLE,” WITH ALL FAULTS AND WITHOUT WARRANTY OF ANY KIND. THE LICENSOR DISCLAIMS ALL WARRANTIES AND CONDITIONS, WHETHER EXPRESS, IMPLIED, OR STATUTORY, INCLUDING ANY IMPLIED WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, ACCURACY, AND NON-INFRINGEMENT. THE LICENSOR DOES NOT WARRANT THAT THE APPLICATION WILL BE UNINTERRUPTED, ERROR-FREE, SECURE, OR THAT NUTRITION ESTIMATES WILL BE ACCURATE.

In the event of any failure of the Application to conform to any applicable warranty, you may notify Apple, and Apple will refund the purchase price for the Application to you (if any). To the maximum extent permitted by applicable law, Apple will have no other warranty obligation whatsoever with respect to the Application, and any other claims, losses, liabilities, damages, costs, or expenses attributable to any failure to conform to any warranty will be the sole responsibility of the Licensor.

Some jurisdictions do not allow the exclusion of implied warranties, so some of the above exclusions may not apply to you.

14. Product Claims

The Licensor, not Apple, is responsible for addressing any claims by you or any third party relating to the Application or your possession and/or use of the Application, including, but not limited to: (i) product liability claims; (ii) any claim that the Application fails to conform to any applicable legal or regulatory requirement; and (iii) claims arising under consumer protection, privacy, or similar legislation, including in connection with the Application's use of any health-related functionality. This EULA does not limit the Licensor's liability to you beyond what is permitted by applicable law.

15. Limitation of Liability

TO THE MAXIMUM EXTENT PERMITTED BY APPLICABLE LAW, IN NO EVENT WILL THE LICENSOR BE LIABLE FOR ANY INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, EXEMPLARY, OR PUNITIVE DAMAGES, OR FOR ANY LOSS OF PROFITS, REVENUE, DATA, GOODWILL, OR HEALTH OUTCOMES, ARISING OUT OF OR RELATED TO THE APPLICATION OR THIS EULA, WHETHER BASED ON WARRANTY, CONTRACT, TORT, OR ANY OTHER LEGAL THEORY, EVEN IF THE LICENSOR HAS BEEN ADVISED OF THE POSSIBILITY OF SUCH DAMAGES.

TO THE MAXIMUM EXTENT PERMITTED BY APPLICABLE LAW, THE LICENSOR'S TOTAL AGGREGATE LIABILITY FOR ALL CLAIMS ARISING OUT OF OR RELATED TO THE APPLICATION OR THIS EULA WILL NOT EXCEED THE GREATER OF (A) THE AMOUNTS YOU PAID THE LICENSOR FOR THE APPLICATION DURING THE TWELVE (12) MONTHS BEFORE THE EVENT GIVING RISE TO THE CLAIM, OR (B) ONE HUNDRED U.S. DOLLARS (US $100).

Some jurisdictions do not allow the limitation or exclusion of liability for certain damages, so some of the above limitations may not apply to you.

16. Indemnification

To the maximum extent permitted by applicable law, you agree to defend, indemnify, and hold harmless the Licensor and its officers, directors, employees, and agents from and against any claims, liabilities, damages, losses, and expenses (including reasonable attorneys' fees) arising out of or related to: (i) your use or misuse of the Application; (ii) Your Content; (iii) your violation of this EULA; or (iv) your violation of any applicable law or any third-party right.

17. Term and Termination

This EULA is effective until terminated. Your rights under this EULA will terminate automatically, without notice, if you fail to comply with any of its terms. You may terminate this EULA at any time by deleting the Application and your account and ceasing all use of the Services. The Licensor may suspend or terminate your access to the Application if you violate this EULA or if necessary to comply with law or protect the Services or other users.

Upon termination, the license granted in Section 2 ends and you must stop using and delete the Application. Sections that by their nature should survive termination — including ownership, disclaimers, limitations of liability, indemnification, and governing law — will survive.

18. Legal Compliance and Export

You represent and warrant that (i) you are not located in a country that is subject to a U.S. Government embargo, or that has been designated by the U.S. Government as a “terrorist supporting” country; and (ii) you are not listed on any U.S. Government list of prohibited or restricted parties. You agree to comply with all applicable U.S. and foreign export control and sanctions laws and regulations in connection with your use of the Application.

19. Apple as Third-Party Beneficiary

You and the Licensor acknowledge and agree that Apple, and Apple's subsidiaries, are third-party beneficiaries of this EULA, and that, upon your acceptance of the terms and conditions of this EULA, Apple will have the right (and will be deemed to have accepted the right) to enforce this EULA against you as a third-party beneficiary of this EULA.

20. Changes to this EULA

We may update this EULA from time to time. When we make material changes, we will update the “Last Updated” date and, where appropriate, provide notice within the Application or by other reasonable means. Your continued use of the Application after an updated EULA takes effect constitutes your acceptance of the changes. If you do not agree to the updated EULA, you must stop using the Application.

21. Governing Law and Dispute Resolution

This EULA is governed by the laws of the State of Delaware, United States, excluding its conflict-of-law rules and excluding the United Nations Convention on Contracts for the International Sale of Goods. Subject to any mandatory consumer-protection laws of your country of residence, you agree that the state and federal courts located in the State of Delaware will have exclusive jurisdiction over any dispute arising out of or relating to this EULA or the Application, and you consent to personal jurisdiction and venue in those courts. This governing-law provision does not apply to the relationship between you and Apple, which is governed by Apple's own terms.

22. Developer Name and Contact

The Application is published and licensed by the developer of record below. Any questions, complaints, or claims regarding the Application should be directed to:

Developer / Licensor: Platon Applications LLC

Address: 8 The Green, STE B, Dover, Kent County, DE 19901, United States

Email: jalen@useparsely.com

Website: https://useparsely.com

23. Miscellaneous

This EULA, together with the Privacy Policy and Terms of Service incorporated by reference, constitutes the entire agreement between you and the Licensor regarding the Application and supersedes any prior agreements on that subject. If any provision of this EULA is held unenforceable, that provision will be limited or eliminated to the minimum extent necessary, and the remaining provisions will remain in full force and effect. The Licensor's failure to enforce any right or provision is not a waiver of that right or provision. You may not assign or transfer this EULA without the Licensor's prior written consent; the Licensor may assign this EULA without restriction. Headings are for convenience only.

This End User License Agreement was last updated on September 16, 2026 and is published by Platon Applications LLC. For questions, contact jalen@useparsely.com.